Ready to redefine your
own definition of success?
TRUSTED BY:
Ready to create a legacy that will last for generations?
TRUSTED BY:
Hi. I’m Elaine. Like you, I’m a recovering perfectionist and people pleaser.
I’ve learned that success isn’t about following other people’s checklists or constantly proving your worth for external validation. It’s about creating your own rules, and being brave enough to listen and understand what your own version of happiness is.
Success is about honoring where you’ve come from while building a future that’s aligned to YOU.
As a proud, first-generation Filipino American, my roots came from resilience and community. My grandparents and father worked in the grapevines of Central California where their sacrifices planted the seeds of my success.
Growing up, I felt the weight of the “American Dream” and was a typical overachiever — straight A’s, 3-time valedictorian, and a gold-medal for rule-follower.
When I graduated from the University of California, Irvine (UCI), I dove into grassroots organizing and political fundraising, hitting the pavement and making 300 phone calls per day. In the first campaign I worked in the mid-west, after six months, I rallied 557 volunteers and found my love for building impactful connections. After five years in politics, I pivoted to nonprofit fundraising, where I raised $1 million in student scholarships in just six months.
Over my seven-year career in fundraising as my first business, I raised $11 MILLION
Raising money for college students remains one of my proudest accomplishments.
After I earned my Master’s in Leadership and Management at the University of La Verne in 2017, I had an epiphany: I was living everyone else’s rules, and not my own. I realized I wanted to help people not just reach their goals but redefine their legacy in a way that feels true to them
And my grandmothers who I grew up with, pictured here, reminded me of the sacrifices made before me so that I can have the privilege of choice.
I grew up with Nana organizing family parties (my grandma to the right), and Mamang who raised me and my brothers, while my parents went to work (my grandma to the left). We took this picture when I graduated with a Masters of Science in Leadership and Management.
One month after getting my masters, I started my own trauma-informed business and executive career coaching business and got my first three clients.
In 2023, Apple News awarded me as one of the top 5 business coaches, and LA Weekly awarded me as the #1 thought leader.
Today, I’ve had the honor of serving 11,000 clients in 58 different countries. I have 30+ online courses with LinkedIn and 30+ universities including Penn, Duke, John Hopkins, USC and LMU. And I work privately with 13 clients at one time to ensure client results and experience.
What makes me even more proud is that I have a total of 311 client testimonials that you can check out on my Testimonials Page, Google, Yelp, YouTube, and LinkedIn!
Conscious Conversations®
We use our Conscious Conversations® 6-prong approach to guide high-performing leaders and their teams to:
- Reduce burnout and foster happier, more productive teams
- Tailor solutions to each team member’s unique needs, ensuring goals are met with less stress
- Build accountability for leaders and their teams
Our approach centers on these pillars:
- Pause: Reflect on your communication and leadership style, drawing insights from past projects and interactions to uncover growth opportunities.
- Perspective(s): Gain clarity on others’ goals and leadership styles to improve communication and productivity.
- Priorities: Understand goals from all team members and stakeholders to ensure alignment and focus.
- Prepare: Strategize effectively for meetings, projects, and challenging situations.
- Perform: Execute with confidence to lead impactful meetings and achieve outcomes.
- Passion: Remind yourself why you are passionate about your role, and the projects you are working on.
Imagine this:
- You and your team members confidently achieving their goals
- Leading transformational change where your team members trust the process, you, and each other
- Peace at work and your life
Conscious Conversations® equips leaders and teams with the tools to lead and foster thriving, engaged teams.
My clients understand that their definition of happiness in work and life can continuously EVOLVE.
- Maybe you’re in an identity crisis and want the support and accountability to fully honor yourself and your legacy.
- Maybe you have a habit of going into auto-pilot mode and “just doing” because it’s what’s worked so far.
- Maybe you’re struggling with what to do next and need a safe space to express your voice and redefine your own definition of success.
What’s important is that the choices you make are true to YOU and not just outside expectations. I am here to ensure you are aligned to your truest self and values.
Want to get personal and learn some fun facts about me?
My Story:
⦿ I am a First-Generation Filipino. My family immigrated from the Philippines to work in the grapevines in Porterville, California (Central California).
⦿ I’ve lived in 6 different states (Iowa, Indiana, Montana, New Mexico, Massachusetts and of course, California!).
⦿ I started doing Muay Thai (Thai Kickboxing) when I was young because I was being bullied and this was a great outlet to feel like I had my own back.
⦿ I’ve had 25 different jobs, was fired 3 times, and quit 3 times to find a career I currently love.
⦿ I left my dream job to go full time into my dream business.
⦿ I have a Masters in Leadership and Management.
⦿ I’ve negotiated my salary twice while working with a coach, which led to a $12,000 raise and $26,000 raise.
⦿ I paid off $30,000 in undergrad debt, and paid my way through graduate school with a $30,000 tuition.
The picture from left to right: This is a pic of my dad, his mom (my Nana/grandma), and me. My Nana is holding a pic of her dad (my great Grandpa).
⦿ Business & Executive Career Coaching is my 2nd business, my first business was being a Fundraiser for Campaigns & Nonprofits where I raised $11 Million
My Story:
⦿ I am a First-Generation Filipino. My family immigrated from the Philippines to work in the grapevines in Porterville, California (Central California).
⦿ I’ve lived in 6 different states (Iowa, Indiana, Montana, New Mexico, Massachusetts and of course, California!).
⦿ I started doing Muay Thai (Thai Kickboxing) when I was young because I was being bullied and this was a great outlet to feel like I had my own back.
⦿ I’ve had 25 different jobs, was fired 3 times, and quit 3 times to find a career I currently love.
⦿ I left my dream job to go full time into my dream business.
⦿ I have a Masters in Leadership and Management.
⦿ I’ve negotiated my salary twice while working with a coach, which led to a $12,000 raise and $26,000 raise.
⦿ I paid off $30,000 in undergrad debt, and paid my way through graduate school with a $30,000 tuition.
The picture from left to right: This is a pic of my dad, his mom (my Nana/grandma), and me. My Nana is holding a pic of her dad (my great Grandpa).
⦿ Business & Executive Career Coaching is my 2nd business, my first business was being a Fundraiser for Campaigns & Nonprofits where I raised $11 Million
This picture is with my mom, who I call my my mini-me cause she’s 4’11 even though she likes saying she’s 5 feet (I’m 5’5 😜).
My story has led me to…
⦿ Knowing how to deal with conflict and toxic environments by being assertive.
⦿ Living a healthy and holistic life. I listen to my body. I am back at doing Muay Thai. I also weight-lift and hike — I just hiked Mt. Kilimanjaro in Tanzania in 2023!
⦿ Creating boundaries with work, family and all aspects of my life.
⦿ Saying no to people and events that no longer serve me.
⦿ Working and investing on my own coaches since 2014, and my own therapists since 2005.
⦿ Making mistakes that help me learn more about myself.
⦿ Honoring my family’s sacrifices by living my dreams (and wanting the same for you!)
⦿ Becoming reiki-certified, being trauma-informed and recently becoming a Professional Certified Coach through the International Coaching Federation. I am now working on my Team Coaching Certificate with the Center for Executive Coaching
Trained, coached and presented to Fortune 500 Executives & leaders from:
Throughout my life, I have always taken aligned action to my soul’s calling.
Here’s a 3 minute vulnerable video of the exact moment I decided to leave my job to go full time into my coaching business. This was December 2017.
These days, I am focused on helping leaders and their high-achieving teams to achieve results without sacrificing their well-being.
If you are a small business owner or executive leader who is looking to create sustainable results while having a holistic life, and needs support with conscious conversations®, creating sustainable systems, and building teams that carry your legacy, work with me and my team.
Are you a leader recovering from perfectionism and people pleasing and realize you are not fully happy with your job? You want to make a more aligned career change? Want to express your voice, and redefine your own definition of success? Check out our career coaching services below.
If you’ve already established yourself in a leadership or executive role and are looking to lead while living a sustainable life without burning out yourself or your team, we are here to hold a supportive space to hold conscious conversations®, implement holistic leadership, and prioritize a life led by fulfillment and self-trust.
Meet The Team
When you work with me, you also have access to my team of coaches. As an executive career career and business coach for women of color and allies, I have created an incredible and diverse team to support all my clients.
Elaine Lou Cartas, MA
CEO + Business Strategist | IG: @elainelou_
Elaine is the CEO and visionary of the business. She works with executive leaders and their teams to create a more sustainable life, while hitting their goals. Elaine provides one-on-one coaching and group coaching. She also loves Muay Thai.
Jave Consorte
Virtual Assistant | thecontessadigital.com
Jave is the tech and design guru for Elaine’s business. She’s worked as a marketing officer for 8 years before going into digital marketing. Jave is also a proud mother of 4 kids.
Andres Aguero Jr
Katherine Pomerantz
Parker Stevenson + Corey Whitaker, Evolved Finance
Andrea Sager
Parker Stevenson + Corey Whitaker, Evolved Finance
Andrea Sager
Your Support Coaches
In addition to your one-to-one calls with me, all four coaches below provide office hours for our Business and Career Mastermind clients, and one-on-one clients.
Monica Schrock
Copywriting Coach | IG: @unsociallyinclined
Monica is an optimistic, introverted copywriter who’s spent the last 15 years helping 200 clients craft their message to increase sales and donations from double to over ten times. She provides monthly coaching to the Business & Career Leadership Mastermind and 1:1 sessions to support our clients with their messaging and copy.
Gabrielle Lacasse
Systems & Operations Strategist
Gabrielle is a seasoned Business Integrator and Consultant with 10+ years of experience in managing projects and operations. She helps business owners focus on the big picture instead of getting bogged down in the details. She’s skilled at building effective teams, coming up with creative solutions, and setting up systems to make businesses run smoother. She’s worked closely in the coaching, consulting, and the tech industry.
Iryne Carrasquillo
Intuitive Guide
Companies & Leaders of Companies I’ve Worked With
Want to see if it is a good fit to work together? Schedule a 30 minute Legacy Business and Career Review.
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