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30 minutes, 3 personalized action steps to hit your goals⬇️
How I decided to leave my dream job (my OLD definition of success and happiness)
How I created my NEW definition of success and happiness
How I decided to leave my dream job (my OLD definition of success and happiness)
How I created my NEW definition of success and happiness
CLIENT TESTIMONIALS
Business & Leadership Coaching Wins:
How Sam now has a team with flow + systems
“A year ago I was doing everything. I was at a point where we were growing and I needed to create different departments and structure. I also didn’t get any feedback from anyone as a leader, so I wanted to get coaching for myself. In a year, we created different departments, and they all run their own parts of the organization. Now we have an operation. Things flow and work.”
Leadership & Executive Coaching Win:
How Chéla Felt Seen & Safe
“It was a space I can be free in. You [Elaine] saw me as a woman of color struggling for my footing. I walked away knowing that I’m not crazy and that there is help. Thank you for seeing me. It’s helped me get me to where I am at NOW.”
Career Coaching Win:
How Carla got a $300k C-Suite Job
“I started to realize this is my purpose, this is what I am really meant to do.”
Life Coaching Win:
How Danielle 2x’d Her Revenue While Pregnant + Worked Less
“What was helpful in [Elaine’s program] was connecting more with my own intuition in my business.”
Ava
17:48 03 Mar 25
Elaine is an expert at assessing and understanding what a company needs to SHINE! I heard her speak at UCLA’s HARRT Roundtable, where she addressed navigating diversity and empathy in a corporate workplace. Her approach is both direct and holistic, understanding the nuances that could occur for someone who may be navigating the corporate world for the first time, especially as a minority. Her podcast, “WOC and Allies: Business and Career RealTalk” nurtures exactly the type of conversations we need to be having to make positive and impactful change in corporate America. I’m grateful to have connected with her and excited to learn and grow under her guidance!
Doug Long
21:33 14 Feb 25
Elaine will take your business and mindset to new heights! Our business has clarity, direction, and purpose in ways that we couldn't imagine. In addition to Elaine's incredible gift of identifying and helping you resolve parts of your business that need focus or fixing, she provides a wealth of support as a human, entrepreneur, and fellow Beyonce fan. I look forward to all of our calls with Elaine and recommend anyone who is serious about growing in their careers to reach out. Worth every penny! Photo of us below with Elaine at a networking event (she will even encourage you to meet other entrepreneurs).
Amber Mendoza
19:52 22 Jan 25
Elaine is the REAL DEAL. I was in search of a business coach to help gain clarity and understanding around my different business models and revenue streams. Elaine is not your typical business coach and truly cares about her clients and their needs. She offers amazing insight, provides opportunity and holds you accountable. Since working with her I have been able to let go of clients and systems that I have outgrown. She has put me in rooms with amazing contacts that have changed my perspective on being a business entrepreneur and relationship building. Elaine is the perfect balance when it comes to teaching the masculine and feminine parts of your business. She is a wonderful mentor and coach and highly recommend working with her if you want to change your mindset and welcome growth, abundance and new opportunity for your business.
Melissa Green
02:24 22 Jan 25
I can’t recommend Elaine enough if you're looking for someone who can help you get clear on your goals and take the steps to reach them. She has this amazing way of meeting you exactly where you are — there's no pressure to show up as a “perfect” version of yourself. She understands that everyone is starting from a different place and works with you to help create a plan that makes sense for you.What I love about Elaine’s approach is that she’s not about telling you what to do. Instead, she helps you get focused and figure out your own path forward. She’ll help you break down your goals, prioritize, and keep you centered on what really matters to you. It’s empowering because you’re the one leading the way, but she’s there to support and guide you every step of the way.She helped me to get clear about what I truly wanted and aligned my actions with those goals. Not only did I get clear on my next move, but I also found a job that feels like the right fit and sets me on the path into a new chapter of my career.Elaine’s got a great sense of humor and brings a lot of levity to the process, which makes it feel less like “work” and more like a partnership. She’s real, and she celebrates every win with you — big or small — which helps keep you motivated and feeling positive throughout the journey. If you want someone who’s going to meet you where you’re at and help you move forward with confidence, Elaine is your person.
Isabel Perez-Doherty
15:37 13 Dec 24
Elaine’s practical and affirming approach to coaching came at a time of change and great motion in my career within the social impact sector.Our structured sessions, actionable guides and fantastic scripts supercharged my communication skills, influence power and salary negotiation skills.As a woman of colour in corporate North America, I valued Elaine’s cultural competencies and awareness of the unique challenges women of colour face as we build carers and businesses in this context.If you are a fit for her mission driven services you will not regret taking that discovery call with Elaine.
Char Wong-Richardson
17:17 30 Oct 24
Elaine has been instrumental in my journey as a woman of colour entrepreneur. She’s not just about high-level advice—Elaine dives deep and meets me exactly where I am, offering tactical and actionable steps that have brought so much clarity and momentum to my business. She understands the unique challenges I face and guides me in balancing my masculine and feminine energy to stay grounded and aligned with my values as I grow.Every session with her is empowering, and I always leave feeling ready to tackle the next steps with renewed confidence. If you’re looking for a coach who’s not only wise but also deeply supportive of all the parts of who you are, Elaine is the one. Thank you, Elaine, for your guidance and authentic approach to helping me thrive!Her coaching style has been so effective. By far, of all the programs and business coaches I've invested in the past five years in my business, Elaine has been the aligned fit, helpful, and effective!
Anna Cillan
20:00 23 Oct 24
I had the privilege of witnessing Elaine in action as a business and executive coach in her presentation at the 2024 NextUp Summit in Chicago. Words truly cannot express how much I loved working with her. During her breakout session where I was the photographer, I made it a point to pause and absorb what she was presenting—and wow, was it worth it!Elaine spoke passionately about "Owning Your Presence," and she exemplified the very essence of her message. Her ability to capture and hold the attention of over 200 eager attendees was nothing short of remarkable. The energy in the room shifted as she shared her insights, making everyone present lean in to catch every word.Elaine's coaching style is incredibly engaging and impactful. She combines profound knowledge with a dynamic presence that inspires confidence and action. If you're looking for a coach who genuinely connects with her audience and delivers results, Elaine is the one to turn to. Her sessions are not just talks—they are transformative experiences that leave a lasting impression. Highly recommended!
Caroline Harabedian
21:30 06 Aug 24
I never thought I needed a business coach! After reading a thousand books about being a CEO, I realized it is essential to delegate your duties and stay on track all at the same time. And me being a control freak, it was really hard to allow somebody else to guide my path. But I’m really grateful to have met Elaine, and after even our first conversation, my business started to elevate immensely. I already know that this is going to be a successful relationship and she’s really going to guide me on how to accomplish getting all the ideas and dreams to be reality!
Rebecca Shaw
00:52 05 Aug 24
Elaine was beyond helpful with the coaching she provided me across leadership, conflict resolution and career development. She has a great approach. I was able to apply to learnings in real time in the work place. Highly recommend!
Kimaleen Tran
18:29 24 Jul 24
I worked with Elaine Lou as my career coach during a critical crossroads in my career. As fellow first-generation Asian American women, Elaine and I connected deeply on our shared values and nuanced experiences navigating our career fields. Elaine was incredibly understanding when I needed to take a break for myself. She reinforced the importance of advocating for oneself and introduced me to incredible women in the business space and community. Her efforts to help women of color build their careers and businesses are genuine, and she brings a high level of energy to her work.Elaine has helped me better align my career with my life and invited me to her amazing business and career leadership retreats. I highly recommend her to anyone looking to align their career with their life, all while having someone there to provide resources and help hold them accountable to their goals.Thank you, Elaine! ~
Christina Thor (CT)
04:37 12 Jul 24
As a daughter of refugees and first-gen Asian American professional seeking to improve my assertiveness, leadership, and navigate my first role as an Executive Director for a dynamic and growing non-profit organization, I was fortunate to find Elaine Lou Cartas. Her unique approach to coaching has not only enhanced my communication and leadership abilities but also provided invaluable insights into personal growth and self-advocacy.From the start, Elaine demonstrated a keen understanding of my cultural Asian background, enabling us to delve into complex topics without the need for lengthy explanations. Her deep empathy and compassion fostered a safe environment for me to explore sensitive issues, such as the impact of my upbringing in a patriarchal household (and broader society) on my career.Elaine's guidance has been instrumental in developing my ability to articulate my thoughts effectively and assert my needs both in the workplace and beyond. Her expertise in workplace politics has empowered me to confidently navigate difficult situations and stand up against oppressive behaviors.One of Elaine's greatest strengths is her accessibility and responsiveness. I have always felt supported throughout our journey together, and her unwavering commitment to my growth has been truly remarkable.Working with Elaine Lou Cartas has been so impactful that I've decided to extend our coaching relationship to include business coaching. Her guidance and encouragement have helped me uncover a new passion and given me the confidence to pursue my dream of starting a purpose-driven business. With Elaine's expertise and support, I have no doubt that I will continue to grow both personally and professionally as I embark on this exciting new venture. Her ability to help clients identify their true passions and guide them on their entrepreneurial journey is truly remarkable.I wholeheartedly recommend Elaine Lou Cartas to anyone seeking a transformative coaching experience that not only elevates professional skills but also fosters personal growth and resilience. Her ability to connect on a deep level and provide actionable insights has been invaluable in my journey towards becoming a more empowered and authentic leader.
Xylene C
03:21 25 Jun 24
I did not expect to grow as much as I did - both professionally and personally - when I started working with Elaine. I can honestly say that I am not the same person who searched for "WOC Career Coach" about 8 months ago. I originally sought Elaine's services to help with a career change. I was feeling stuck, stagnant, overworked and underpaid while working at an extremely toxic company. With Elaine's guidance, support, and accountability, I obtained my dream job and over a 25% salary increase. And then I realized that my dream job was, in fact, not a dream at all. And again, with Elaine in my corner, I took the time to reflect on what I truly wanted for myself and am actively working to make my true dream a reality. I cannot thank Elaine and her team enough. Schedule a call - you won't regret it!
Ava _
23:40 15 Jun 24
I cannot recommend Elaine highly enough. She is not only a joy to work with, but also deeply committed to a meaningful mission: helping WOC build careers and businesses they love. Elaine has a remarkable ability to make you feel truly seen and to empower you to pursue your inner light and vision for your life (that alone was a mindset shift and made a huge impact on my approach to the job search - it became something I did for myself).Beyond the essentials, her energy is real; she will hold you accountable. Her knowledge is high value and her belief in me gave me hope in the job search process. My cross-country move and transition to a new industry would not have been possible without her expert guidance, and I feel grateful I get to take these skills with me into the workplace as I continue to embark on my career.
Pamana Plantas
05:49 12 Apr 24
Elaine Lou Cartas, thank you so much for everything you’ve done for my business and personal growth.When I found Elaine, I was desperate for help and to find answers. Elaine didn’t give them to me, she helped show me the answers that I already had within myself.Fast forward a year later, I can happily same I am more content, inspired & intentional about how I do business thanks to Elaine’s expertise, insightful perspective, community & energy.If you’re looking for someone to help guide you to better align with yourself with yourself & personally, Elaine is your coach.Maraming Salamat Ate Elaine 🙂
D A
07:02 08 Apr 24
Attempting to encapsulate the profound impact of Elaine's guidance as our business coach feels like an impossible task. While this review highlights the crucial role she played in addressing mental and physical health concerns while fostering a balanced work-life dynamic, it only scratches the surface of her invaluable contributions.Elaine's support has been multifaceted, extending far beyond conventional business coaching. She's been our beacon of light in navigating the intricate complexities of growing our business while prioritizing self-care. From providing personalized strategies for enhancing productivity to offering empathetic guidance in overcoming personal hurdles, Elaine's influence on our journey cannot be overstated.As daughters of immigrant parents forging our path in entrepreneurship, Elaine's understanding of our unique challenges has been unparalleled. She's adeptly navigated the delicate balance between professional growth and personal well-being, empowering us to thrive in both domains.While this review sheds light on Elaine's transformative impact, it barely scratches the surface of the myriad nuanced ways she's helped us navigate the intricacies of entrepreneurship. Her unwavering support, tailored guidance, and genuine care have been indispensable on our journey towards success.In essence, Elaine's role as our business coach transcends quantification. Her influence permeates every aspect of our entrepreneurial endeavors, shaping our growth, resilience, and overall well-being in ways that words can only begin to convey. If you're seeking a coach who understands the complexities of both business and personal growth, Elaine is truly unmatched in her expertise and compassion.
L G
01:56 19 Mar 24
Starting a new business can feel like navigating through a maze blindfolded. Thankfully, I stumbled upon Elaine and found an invaluable guide in her coaching program. From the outset, she understood the intricate challenges of entrepreneurship and provided tailored strategies that were instrumental in my business growth.Her approach is both empathetic and results-oriented, focusing on tangible steps to overcome obstacles. She continues to be exceptionally knowledgeable and supportive for me and my business.One of the standout qualities of Elaine had was the ability to customize her support to fit my specific needs. Whether it was refining my business plan, enhancing my networking skills, or streamlining operations, she was there every step of the way, providing actionable advice and unwavering encouragement.Thanks for the guidance and support it’s been invaluable to me and my business. If you're a budding entrepreneur or a seasoned business owner looking to elevate your enterprise , I highly recommend Elaine.
Jerel Natividad
00:04 24 Feb 24
Elaine was excellent to work with. I've collaborated with her for creating content and she helped me with SEO for my business. She is highly talented, educated, and well versed in what she does and believes in.
A Mutha*s Hustle
17:01 15 Feb 24
I came across Elaine a few years ago and attended a Master Class in Los Angeles, CA. It was the best decision for my growth journey and she continues to inspire me TO KEEP GOING! I am forever thankful to her for sharing her insight, perspective and knowledge with me. 5 STARS! ALL the stars, across the board!
Jennifer Wong
17:14 14 Feb 24
We've been working with Elaine for over a year. Having her support and a part of our team has been a game changer for a small and growing business like ours. With her help we have been able to better our work relationship(s) and find ways to navigate our next steps when we needed it the most. She's easy to talk to and utilize as a soundboard, ask for advice, and to offer up solutions. Being able to relate as women of color and AAPI is also a big plus for us as an AAPI and women owned business. Whether you're seeking direction in managing work culture and relationships or help with business strategy and ops, Elaine is your lady.
Maxine Murray
19:58 24 Jan 24
I met Elaine Lou Cartas in 2023, when she wrote two courses aimed at realigning your life and career, as part of her collaboration with Madecraft. She's not only a communicative storyteller but also offers insightful advice on balancing life and owning your career. Working with her was a breeze; she's highly accountable and always open to feedback. Elaine also runs her own business, where she passionately supports women of color and professionals on their career journeys, and she also skillfully balances this with regularly hosting a podcast. What stands out most is how Elaine understands the art of being your own biggest fan. She never shies away from tough conversations or addressing emotional states, a quality that’s left a lasting impression.
Hayley Doyle
22:58 18 Dec 23
Elaine is an absolute joy to work with! Elaine was recruited to create online courses through Madecraft - the online content creation/distribution company I work for. From our very first conversation together, I was blown away by Elaine's kindness, professionalism, dedication, and impressive get-it-done mentality. Every member of our team has had a blast working with Elaine, and every course she's created with us has been exceptional. She is an expert in countless topics from career development, personal development, entrepreneurship, public speaking, business and executive leadership coaching, diversity, and the ever-evolving field of artificial intelligence. Her on-camera presence is also phenomenal and our team has described her incredible performances as captivating, warm, approachable, professional, and composed. I highly recommend working with Elaine, and I'm excited to see her continue making positive impacts everywhere she goes! - Hayley
Justine David
23:36 07 Dec 23
I enjoyed working with Elaine and her team. She was warm, high energy, and I loved that she coached me through tough conversations with clients that were not holding their end of their contracts. She also provides up to date action items so I know what I have to work on and info meetings with her marketing and systems people. I learned alot from the group sessions with other entrepreneurs, which made me feel like my problems weren't out of the ordinary.
Chelsa Thompson
18:01 13 Nov 23
Elaine is magnetic. She can draw out your truth and reflect it back to you. I never knew I needed a little bit of a tiger mom in my life, but I'm so glad Elaine donned that role for me. I felt safe, secure, and unabashedly honest in her presence. The tips she gave to me during our 30 minute session have energized my work once again. I am so so grateful to have connected with Elaine when I did. I highly recommend working with her if you feel stuck or unsure of yourself.
Gurds Hundal
19:58 29 Sep 23
Loved my call with Elaine! We quickly discovered where my strengths in getting clients were. Elaine was very intuitive and made everything simple. I left feeling energised and not tired. In the past I've felt overwhelmed with other coaches it was the opposite here! Elaine really cares about your journey and makes you feel heard!
Nazanin Moali
20:43 31 Aug 23
I had the fortune of meeting Elaine at a conference recently, and I was instantly taken aback by her profound knowledge and immensely generous heart. As a coach and business consultant for women of color, she embodies a remarkable blend of empathy, wisdom, and mission-driven dedication that is truly awe-inspiring.From the very beginning, Elaine demonstrated an innate ability to understand the unique challenges I was facing in my business. With a genuine care for my success, she provided invaluable insights and strategic guidance that helped me problem-solve and significantly improve my course sales. It was evident that she is deeply committed to empowering women of color to thrive in the business world, and her passion for this mission shines through in everything she does.Not only is Elaine an expert in her field, but she is also an incredibly kind and warm person. She creates a safe and supportive space for her clients, and it is clear that she truly cares for the people she works with. Her mission-oriented approach ensures that her guidance is not only practical and effective but also aligned with the values and goals of her clients.I cannot recommend Elaine highly enough. Whether you are starting a new business, looking to improve your existing operations, or seeking to make a greater impact in the world, Elaine Lou is the coach and consultant you need by your side. Her expertise, dedication, and compassionate heart make her an invaluable resource for any woman of color looking to thrive in business. Thank you, Elaine, for everything you do!
Keisha Soleta
15:09 23 Mar 23
I was feeling unchallenged and unhappy in my career and was eagerly exploring a career change, but I was fearful and had no idea where to start. The first career coach that came up in my searches was Elaine. I listened to a couple of episodes on her “Color Your Dreams” podcast and immediately scheduled a consultation with her.I knew immediately that Elaine was an amazing career coach, from the time and effort she put into getting to know me, to understanding what I was looking for in career coaching, as well as providing me with valuable resources. And this was all prior to our consultation call! She was so genuine and I could feel that she really wanted to help me. In the 45 minutes that I spoke with Elaine, she listened to my concerns and challenges and provided me with a valuable action plan for taking the next steps towards a career change. There was so much value in this initial call with Elaine, and this action plan she assisted me with proved to be a big success!! I highly recommend Elaine as a career coach! Thanks so much Elaine for the positive impact you have made on my journey!
Loewy Wei
07:03 26 Feb 23
I'm glad I found Elaine as my first career coach, she is a very experienced, caring and professional - one of the best career coach ever! I related to Elaine a lot because we both are WOC and currently living in LA, have similar Asian culture backgrounds too. During this coaching program, Elaine is very knowledgeable and always answering my questions so quick even outside her working hours! She's very sharp and professional, helped me a lot from dealing with issues in cooperate environment, to now start building my own brand! Highly recommend her to everyone!!
Jennifer LaPlaca
18:56 11 Jan 23
Elaine has been an incredible coach and mentor for me! I met her when I was first launching my business and was really overwhelmed by all the things to do and think about as an entrepreneur with a holistic hypnotherapy practice. Elaine taught me so much and really helped me get my business off the ground with a strong plan in place to start seeing consistent clients. I have grown so much by working with Elaine one on one, in her group workshops and just watching her and being inspired. She has given me the confidence to host my own hypnosis workshops, build a strong email list, and have powerful sales=service calls that lead to new clients. I am so grateful that I found her and will continue to refer my friends. If you are looking for a business coach to help you up level your business while also honoring yourself and your time, I highly recommend you reach out to Elaine. You will have so much fun learning from her!
Rachel Posada Fletcher
17:40 10 Jan 23
I started working with Elaine at the beginning of 2022 when I was feeling overwhelmed at work and suffering from burnout. She really helped me step back and re-evaluate my career and personal priorities, helped me understand (along with my therapist) that I was not being valued at my current company, and gave me tremendous support as I interviewed with other companies. I was able to find a new position doing a job that I love with a lot less stress and a $10k pay increase. I am so grateful I made the investment in myself to work with Elaine - it absolutely paid off! I finally have time to dedicate to my family, hobbies, and personal career growth. Don't hesitate to reach out to Elaine to see how she can help you!
Monica Schrock
22:51 10 Nov 22
Elaine has been my business coach for four years and she has supported me in growing a business, and more importantly, a life that reflects who I am and what I want. Moving through the tough decisions and joyous moments with Elaine in my corner has been game changer in my business. She's helped me with strategy and pricing and marketing, and she's always been committed to honoring who I am every step of the way. If you want to do business your way and still get the results you want, work with Elaine!
Ceilidh McGrath
19:25 04 Nov 22
Elaine is a gem. She went above and beyond in guiding me towards my goals. The first steps for my particular journey involved analyzing my current client list and identifying patterns in my ideal clients for the purposes of focusing on my marketing efforts into finding those dream clients. After that, she helped me break down my goals into manageable tasks and come up with a plan for the rest of the year in order to reach those goals. The most striking thing about Elaine is how generous she is with her clients - she invited me to her virtual bootcamp and annual retreat, has offered endless resources, provided worksheets with which to challenge myself. She consistently checks in with me on a regular basis, is incredibly personable and has the keenest memory for detail - I honestly don’t know how she remembers everything I tell her! If you’re looking for a business coach who is attentive and straight up just a pro at their job, Elaine is the one for you.
Kelcey Tupas
21:05 05 Jul 22
I find that a lot of business coaches seem to focus on the same goal for each client and speak too broadly and generally. They focus on numbers, growth for the sake of growth, and oftentimes promote a culture of toxic positivity. Elaine is not anything like the stereotypical coaches we see on the ads that bombard our feeds. She's personable, an active listener, and great at identifying your needs and what will work for you. Creating a business that is sustainable to my health and happiness is important to me and Elaine has helped me get one step closer to achieving that goal.
Crystal Duan
01:24 12 Jan 22
Elaine is a very loving, supportive and attentive coach who will give you the tough advice you need and also remind you to value yourself and your time. She gave me amazing business advice that helped me make the income I wanted but was also CONSISTENT. Instead of hitting one 10K month and then burning out, I now feel supported and capable of networking, asking for what I want, and also being realistic about my expectations and seeing what's working. These are all valuable skills not everyone in the business industry touts, but Elaine is excellent in her discernment in helping you also learn to trust yourself and celebrate the highs and lows. I'd 100% recommend her as a coach, mentor, and supporter through these tough times becoming a business owner. I think her approach and philosophy are what's needed in the name of self love and self care!
Katrina Green
04:26 06 Jan 22
I had the opportunity to work with Elaine in the later part of 2021 and all I have to say is that she's been incredibly helpful with how I can make my business be more aligned with what I envision it to be. She helped me figure out what steps I need to take and changes I had to do in order for me to reach my business goals. Every session feels like a boost of confidence and I feel so equipped to run my business smoothly now thanks to Elaine! 🙂
